Content Marketer
Work From
Home Position
We’re looking for
a creative content marketer
We are seeking a creative content marketer to join our marketing team. The Content Marketer will be responsible for developing and executing content marketing strategies to increase brand awareness, generate leads, and engage with our target audience.
Qualifications & Responsinilities →
RESPONSIBILITIES
- Develop and execute content marketing strategies that align with the project's marketing goals and objectives
- Produce high-quality content that engages with our target audience, including blog posts, social media content, email marketing, whitepapers, case studies, infographics and videos
- Conduct research to identify industry trends, target audience needs and preferences, and competitive landscape to inform content development
- Collaborate with other members of the marketing team, development team and SEO specialists to ensure that the content created aligns with the overall marketing strategy
- Analyze and report on content performance, using data and metrics to optimize and refine future content marketing strategies
- Stay up-to-date with industry trends and best practices in content marketing and integrate them into the overall marketing strategy
QUALIFICATIONS
- Fresh graduate / Undergraduate in marketing, communications or equivalent with passion in Digital Marketing
- Excellent written and verbal communication skills, with the ability to adapt writing style to different platforms and audiences
- Experience with content management systems, email marketing platforms, and social media management tools
- Knowledge of SEO best practices and how they can be incorporated into content creation
- Strong analytical skills and the ability to use data to drive decision-making
- Familiarity with marketing automation and lead generation tactics will be an added advantage
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